This week I had the pleasure of speaking in the gold theater at Cisco Live London 2012. As a gold sponsor of this event over the past few years, we truly enjoy the opportunity to discuss attendee’s new projects and initiatives, while also being able to share best practices we have learned while working with our customers.
My presentation was focused on taking advantage of and leveraging the manageability of Cisco solutions for effective unified communications performance management. Deploying voice and video applications in the enterprise presents specific challenges for network operations and telecommunications teams. These deployments demand optimal network performance to ensure an acceptable quality of experience for end users - unlike most data applications, voice and video is sensitive to latency, jitter, and packet loss.
I was able to share with attendees the best practices for delivering higher VoIP quality while ensuring network performance, used by enterprises for successfully deploying and assuring quality VoIP or IP Telephony services. It was very interesting to note that almost all of the attendees listening had at one point had experienced poor voice quality. As I relayed a story about a conference call I was, my colleague stated he would just send me his presentation - I immediately knew when he hit the send button as I could no longer here him until the slide deck hit my inbox. There was plenty of nodding heads and knowing smiles as I told this short story. It was also interesting to see how many of the attendees felt they did not have the visibility required for effective IP Telephony monitoring and to manage the performance of their unified communications. I detailed the need for visibility for both the unified communication technologies and the network that supports it. In a converged world, proper assessment prior to deployment as well as pre, intra and post call monitoring is extremely important to success.
I continued to highlight how best practices, such as leveraging NetFlow reporting, IP SLA testing, and network monitoring of QoS queues, latency, jitter, MOS, packet loss, CDRs and the Cisco Call Manager server statistics. After speaking with some of the attendees after the session, they felt they had a better understanding of how Cisco manageability and network performance management from SevOne can provide the complete and immediate visibility necessary to assess the ability of your network to support Unified Communications and successfully manage and optimize performance after initial rollouts.
I am looking forward to the next opportunity to speak at Cisco Live San Diego in June to share other effective performance management best practices. Do you have any best practices you would like to share? Let me know.
Pete Cruz is Senior Director of Product Marketing and Management for SevOne.